How to get people to buy stuff at a garage sale has a lot to do with how you approach people who walk up your driveway. And, very little to do with what you have to sell. Hint: It has more to do with how you open the conversation, vs. close the sale.
The reason I say this is that a crappy sign or advertisement can get people to your garage sale. So, what’s there isn’t what’s drawing them in. Once they’re there, here’s where the magic happens.
Think of yourself as a retailer (or not.) And, pay careful attention to their approach and plan yours accordingly. Notice, if they walk right up to you, they obviously want to engage with you and most likely are going to ask you if you have something of particular interest.
If they don’t walk right up to you, this is where you need to get them in a “yes” frame of mind… and keep them there.
An OK Response
Let’s start with the wrong way to get someone to say “OK.” If you ask them, “Can I help you find something?” Or, “Are you looking for something in particular?” Using any perceived variation of the above, you’re going to get the same response as every single retail store clerk receives every time they ask those foolish questions. “No, thanks.”
Instead, tweak your question slightly and instead tell them what to do. “Let me know if I can help you find something.” Or, “I’m right over here if you need anything.”
I know those aren’t questions, but the customer perceives them to be. And, the customer, actually prospect at this point, will undoubtedly respond with an “OK.” That’s far better than “no thanks.” After all, do you want to be perceived as a salesperson, or just Julie down the street?
Photo Credit: By Jimmyjazz at en.wikipedia [Public domain], from Wikimedia Commons